TAMPA, Fla. – The United Soccer League announced today a partnership with Passage, a cutting-edge payments and customer engagement engine, that will see the group become the Official Ticketing Partner of USL League Two. Through the agreement, Passage will provide League Two with a custom online portal which will be available to all League Two teams.
The new portal – which can be found at tickets.uslleaguetwo.com – will allow each team that elects to use the service to personalize the look and feel of their team pages. The portal handles not only ticket sales, but also sales of merchandise and concessions, both online and at-the-door on matchdays.
Additionally, the new site will provide a one-stop-shop for soccer fans looking to attend League Two games across the United States and Canada. Driving online traffic to one central portal will help individual teams reach more fans and will make it simpler for fans to find a game near them. The underlying technology will also give fans the same level of world-class reporting and top-of-the-line support for which Passage is known.
“We’re excited about our partnership with Passage,” said League Two Vice President Joel Nash. “Our aim is to consistently raise the bar for League Two both on- and off-the-field and this partnership allows our clubs to streamline their operations while giving fans an excellent matchday experience. League Two has a direct talent pipeline to top-level professional leagues, so the ticket-buying experience for fans should match the level of talent and skill they’re going to see during a League Two match.”
Passage’s advanced portal will help establish that seamless fan experience, providing professional features such as assigned seating, season passes, bundled ticket and merchandise packages, flex passes, and more.
“We are thrilled to be working with the USL League Two and delighted to provide the league with a white-labeled payments solution,” said Passage CEO Alex Linebrink. “It’s really all about making it simple for teams to set up and track their ticket sales and attendance, which in turn makes the gameday experience for fans seamless both online and at the stadium.”